Fujii Kaze has released the music video for ‘It Ain’t Over’, taken from his third album ‘Prema’.
‘It Ain’t Over’ appears as the sixth track on ‘Prema’, which was released in September 2025. Written entirely in English, the song is a slow soul ballad that treats death as “not the end”, suggesting everyone ultimately returns to the same place.
In line with the retro visuals that have run through the ‘Prema’ era, the video, shot entirely at sea during golden hour, finds Fujii wading naked through shimmering water backlit by the sun. There’s no storyline to follow, just Fujii, the ocean, a waist-deep sax solo, and a cameraman unafraid of the occasional “cheeky” silhouette.
‘Prema’ kicked off a new phase in Fujii Kaze’s catalogue, topping Billboard Japan’s Hot Albums chart on release and remaining within the top 10 since. In December, the album returned to the top of the sales charts as cumulative nationwide sales passed 350,000 copies.
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The release period for ‘Prema’ also saw Fujii complete his first European tour alongside a second North American run. He will carry that momentum into 2026 with the Prema World Tour, an Asia dome and stadium run visiting six locations across the region.
The ‘It Ain’t Over’ music video is now available to watch via Fujii Kaze’s official YouTube channel.
